Skip to main content
POST
Create post

Authorizations

Authorization
string
header
required

Bearer an mk_live_ API key. A key is ORG-SCOPED: it grants full access to every resource in that organization, with no per-endpoint scoping (see the uid pseudo-permission on each operation). Manage keys at https://app.mymarky.ai.

Headers

Idempotency-Key
string | null

Optional. Send a unique value (e.g. a UUID) to make this create request safe to retry. A repeat with the same key returns the original response instead of creating a duplicate. Cached for 24h, scoped to your org. Reusing a key with a different body returns 422.

Marky-Version
enum<string>

Opt into a dated API version. Omit to stay on the floor (2026-04-08) forever — unpinned clients never break. Pin to a newer date (e.g. 2026-08-06) to receive the newest response shapes. Unknown values fall back to the floor. See https://docs.mymarky.ai for the versioning model.

Available options:
2026-04-08,
2026-07-17,
2026-08-02,
2026-08-04,
2026-08-06
Example:

"2026-08-06"

Path Parameters

business_id
string
required

A UUID identifier.

Body

application/json
caption
string
required

Post caption text. This is the caption every channel publishes unless it has its own in platform_overrides.

restrict_publish_to
string[] | null

Restrict publishing to these platforms (e.g. instagram, facebook, linkedIn). Case-insensitive. Omit or set null to publish to ALL connected platforms.

media_ids
string[] | null

Marky media ids to attach, in order. Prefer this over media_urls whenever the media is already in Marky — an image you just generated (use its media_id), an upload, or a library search result. Ids are verified against your workspace, so a mistyped one fails clearly instead of looking like a broken link. Cannot be combined with media_urls or design_id. SEVERAL ids on ONE post IS a carousel: they publish as a single multi-image post in the order you list them (Instagram assembles them into a carousel, LinkedIn into a swipeable document). There is no separate carousel endpoint and you do not need one — never split the slides across several posts.

media_urls
string[] | null

URLs to images or videos to attach. Use this only for media that is NOT already in Marky — otherwise pass media_ids, which cannot be mistyped. Foreign URLs are copied into Marky storage at save time, so the link is fetched now and must be public and exact. Do not set this when design_id or media_ids is given.

design_id
string | null

Attach a design (from create_design) to this post. When set, media is taken from the design automatically — do NOT also pass media_urls. Editing the design later keeps this post's media in sync.

cover_media_id
string | null

Marky media id of an IMAGE to use as this video's cover (the thumbnail shown before it plays). Upload the still with POST /api/media/from-url or POST /api/media/uploads first and pass the id it returns. Used by Instagram (Reel cover), Facebook and Pinterest. TikTok can only take a frame of the video itself, so it uses video_cover_timestamp_ms instead; LinkedIn, X, YouTube and Google Business pick their own. Ignored on a post with no video. Replacing the post's media later does NOT clear the cover — send a new one.

video_cover_timestamp_ms
integer | null

Which frame of the video TikTok should use as its cover, in milliseconds from the start (TikTok's API takes a timestamp, never an image). Defaults to 1000 (one second in). Other platforms ignore this and use cover_media_id when you send one.

Required range: x >= 0
status
string
default:NEW

Initial post status

scheduled_publish_time
string<date-time> | null

The exact time to publish (ISO 8601). Required if status is SCHEDULED; must be in the future.

Clickable destination URL for platforms that support link posts: the Facebook link attachment, the Google Business CTA button, and the Pinterest pin destination. Other platforms ignore it — put links in the caption there. Must be http(s).

metadata
Metadata · object | null

Up to 50 string key/value pairs for your own analytics dimensions (e.g. {'media_type': 'animated-video', 'format': 'talking-head', 'style': 'data-take', 'hook': 'question', 'topic': 'automate-with-ai'}). Keys <=40 chars, values <=500 chars. Returned verbatim on every read; Marky never interprets them.

platform_overrides
PlatformOverrideModel · object[] | null

Per-platform variants of this post — one entry per platform you want to tailor. Unset fields fall back to the post's own values. Strongly recommended whenever a post targets more than one platform: a caption that fits Instagram is usually wrong for X/Twitter (280 chars) and LinkedIn (no hashtag walls).

restrict_publish_to_integration_ids
string[] | null

Restrict publishing to these exact connected accounts (integration ids from GET /businesses/{business_id}/integrations). Use instead of restrict_publish_to when a business has multiple accounts of the same platform and you want specific ones. Omit or set null for platform-level targeting. Cannot be combined with restrict_publish_to in one request.

Response

Successful Response

id
string
required

Post ID

business_id
string
required

Business this post belongs to

created_at
string
required

When the post was created

url
string
required
read-only

Link to view this post in the Marky app (openable/shareable — show it to the user). This is where the post lives in Marky; link is the outbound URL published with the post.

scheduled_posts_url
string | null
required

Link to the workspace's scheduled-posts list in the Marky app — where the user sees this post waiting in the lineup. Present once the post is SCHEDULED; null otherwise.

caption
string | null

Post caption text

status
string | null

Post status. One of: NEW (draft awaiting your team's review, incl. freshly generated), DRAFT (approved by a reviewer on your team), REJECTED (declined by a reviewer), SCHEDULED (queued for a future time), PUBLISHED (already posted). DRAFT/REJECTED are your team's review verdicts — Marky does not gate publishing on them. Same values the list_posts status filter accepts.

media_urls
string[] | null

Attached media URLs

media_details
PostMedia · object[] | null

The same attached media as media_urls, in the same order, but with each item's description and transcript. Use this when analysing what content performs: the creative is usually the reason a post did well, and a URL alone tells you nothing about what was in it.

design_id
string | null

The design attached to this post, if any. Media is derived from this design; edit it with revise_post_design or create_design + a new link.

cover_media_id
string | null

Media id of the cover image shown before this post's video plays. Marky generates one from the first frame when you don't send one.

video_cover_timestamp_ms
integer | null

The frame (milliseconds from the start) TikTok uses as its cover. Null when nobody has chosen a cover for this post.

Clickable destination URL for platforms that support link posts: the Facebook link attachment, the Google Business CTA button, and the Pinterest pin destination. Other platforms ignore it — put links in the caption there. Must be http(s).

restrict_publish_to
string[] | null

Platforms this post is restricted to. Null means ALL connected platforms.

restrict_publish_to_integration_ids
string[] | null

Exact connected accounts (integration ids) this post is restricted to. Null means targeting is platform-level (see restrict_publish_to).

scheduled_publish_time
string | null

The exact time this post is scheduled to publish (set via schedule). Null for drafts, queued posts, and already-published posts.

published_at
string | null

When the post was actually published (past timestamp). Null until it publishes.

metadata
Metadata · object | null

Caller-defined string key/value pairs set at create/update time — your own analytics dimensions (e.g. media_type, format, style, hook, topic). Marky returns them verbatim and never interprets them.

platform_overrides
PlatformOverrideModel · object[] | null

Per-platform content overrides on this post, if any. Each platform publishes its override fields where set, the post's own fields otherwise.

publish_results
PublishResultResponse · object[]

Per-platform publish outcomes — one entry per platform this post was sent to. Poll this until every entry has a terminal status (success or failed) to know publishing is complete.

queue
QueueInfo · object | null

Daily-queue placement. Present only when the post is in a recurring daily queue (status SCHEDULED with no adhoc_publish_time). Null for drafts, adhoc-scheduled, and published posts.

repeating_cron
string | null

If set, this post repeats: a standard 5-field cron string (e.g. '0 9 * * 1' = every Monday 9am UTC). When it publishes, Marky auto-creates the next occurrence at the next cron time. Null = a one-off post.

updated_at
string | null

Last update time